A Direct Marketing Agency - Helping Brands Acquire and Retain Customers

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July 9, 2008

Visually monitor your catalog sales with TrackIt Catalog

Are you looking for a better way to connect sales results with what generated the results? If so, you are like our clients who have benefited from using TrackIt Catalog.

TrackIt Catalog is our proprietary catalog performance reporting application. You can access TrackIt Catalog securely through ClientNet using your Web browser. Multiple people can have simultaneous access and are able to view results 24/7 from anywhere they have an Internet connection. Your catalog sales results are displayed in real time, by the product on the catalog page that generated the sales. This method of reporting sales integrated with the creative permits you to quickly see overall page sales as well as specific product performance, allowing you to understand customer purchase behavior for future merchandising decisions. Reporting preferences can be added to filter results based on day, month, or catalog cycle.

Keeping track of how your marketing efforts are working, in real time, will give you insights and understanding to generate optimal performance and profitability. And when those results are tied directly to the creative that produces them, better insights are gained by everyone on the team.